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WCA 2024 Annual Conference 

WCA's Annual Conference will be November 8-9, 2024 in Madison, WI at the DoubleTree by Hilton Madison East.


Below is our schedule for the conference. Visit our Conference Sessions page under the Conference tab for more information about sessions or click here.

Thursday Schedule:
6:00pm - 8:00pm 
Open WCA Executive Board Meeting

Friday Schedule:
8:30am - 9:25 am
Conference Registration, Exhibitors 
9:30am - 11:30am
Workshop Rotation 1(2 options)
11:30am - 12:30pm
Lunch on your own
12:45pm - 2:45pm
Workshop Rotation 2(2 options)
Light hors d'oeuvres
3:00pm - 5:00pm 
Workshop Rotation 3(2 options)
5:00pm - 5:30pm Dr. Butler Book signing
5:30pm Networking at Tailwinds at hotel 


Total Friday CEs: 6


Saturday Schedule:
8:00am - 8:55am Conference Registration, light breakfast, Dr. Butler book signing, and student posters
9:00am - 9:15am
Conference Opening
9:30am - 10:30am Breakout Session 1
10:45 am - 11:45pm Breakout Session 2
12:00pm - 1:30pm Lunch and Keynote with Dr. Butler
*Humanizing*Decolonizing*Liberating: Leading with a Purpose & Passion!
1:45pm - 2:45pm Breakout Session 3
3:00pm - 4:00pm Breakout Session 4

Total Saturday CEs: 5

Total CE's for full conference: 11


The Wisconsin Counseling Association is an NBCC Approved Continuing Education ProviderTM, ACEP No. 2050. Programs that do not qualify for NBCC credit are clearly identified. Wisconsin Counseling Association is solely responsible for all aspects of the programs.



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WCA is excited to welcome our keynote for our 2024 conference, Dr. S. Kent Butler.

S. Kent Butler, Jr. holds a Ph.D. in Educational Psychology, with a concentration in Counseling Psychology, from the University of Connecticut. He is a Nationally Certified Counselor (NCC), and Nationally Certified School Counselor (NCSC). Dr. Butler is a Past President of the American Counseling Association (2021-2022), is an ACA Fellow, and hosted an ACA’s weekly vodcast, “The Voice of Counseling”. Dr. Butler formerly served the University of Central Florida as the Chief Equity, Inclusion and Diversity Officer and is a National Association of Chief Diversity Officer in Higher Education Fellow (2020-2021). In March of 2020, he was selected as a Fellow within the National Association of Chief Diversity Officers in Higher Education’s Chief Diversity Officer Fellows Program (NADOHE-CDOFP). He is a 2020 – 2021 cohort (C-7) member. The professional leadership program mentors new and early career Chief Diversity Officers. Dr. Butler is a Professor of Counselor Education at the University of Central Florida and has served as a Faculty Fellow for Inclusive Excellence within the Office of the Provost. 

Dr. Butler presently serves as faculty advisor to CHI SIGMA IOTA International Honor Society (CSI), the Counselor Education Doctoral Student Organization (CEDSO), Project for Haiti Knights, and the National Association for the Advancement of Colored People (NAACP). He served as the Principal Investigator, for The High-Risk Delinquent and Dependent Child Educational Research Project: Situational Environmental Circumstances Mentoring Program (SEC), which was a partnership between the University of Central Florida and several Florida universities. This grant opportunity has transitioned into the UCF Young Knights Mentoring Project a program that supports students at Hungerford Elementary School in Eatonville, FL. 

Also on the national level, Dr. Butler has served the Association for Multicultural Counseling and Development (AMCD) as the 2011 – 2012 President and ACA Governing Council Representative (2015 – 2018). He is a proud member of AMCD’s Multicultural Counseling Competencies Revisions Committee which produced the Multicultural Social Justice Counseling Competencies (MSJCC). His research and academic interests lie in the areas of Multicultural and International Counseling, Social Justice, Mentoring, Counseling work as it relates specifically to African American males, Group Counseling, School Counseling, and Multicultural Supervision. 

Dr. Butler has recently co-authored two books, with one being published this spring. Click here for more information about the texts.




Call for Conference Exhibitors

Interested in advertising your business in our conference program or having a table at our conference? If so, we invite you to consider exhibiting at our annual conference. Please note, you must purchase an exhibitor table in order to sell product at our conference. 

We have several options available at various price points to suit your specific needs. Click below for more information and to sign up. The deadline for an exhibitor request is November 4, 2024.   

Click here for exhibitor opportunities!


Call for Student Poster Proposals

Submissions for graduate student posters are now being accepted for our annual conference to be held in Madison, WI. All presentations will occur on Saturday, November 9, 2024. WCA will start notifying accepted presentations on a rolling basis on October 1.
This opportunity is open to any current graduate student in a counseling program working towards a Master's degree. Each student included in the proposal must be present for the poster presentation. Students will present new and useful information in an area of counseling. Students may present on research or other projects that have been completed during their time as a graduate student. During the poster presentation slot, students will be present with their poster and answer any questions that attendees may have. Your work should be presented on a tri-fold board.  Students may also choose to bring handouts.

Click on the link below in order to submit your proposal. 


Submit your graduate student poster proposal here!


Approved Continuing Education Provider (NBCC)
ACEP No. 2050
The Wisconsin Counseling Association is an NBCC Approved Continuing Education ProviderTM  Programs that do not qualify for NBCC credit are clearly identified. Wisconsin Counseling Association is solely responsible for all aspects of the programs.
WCA is approved to provide continuing education for Wisconsin Professional Counselors, Marriage and Family Therapists, and Social Workers under Chapter MPSW 19.03 of the Administrative code.